Capital One asks Zynga once again, "What's in your wallet?" To which the developer replies, "Why, FarmVille, CityVille and Pioneer Trail, of course!" Mashable reports that the national financial services firm has teamed up with Zynga again for three brand new in-game branding promotions involving Capital One's infamous goat character. Well, two outta three, at least.
Granted, keep in mind that these promotions are slowly rolling out to players, as I've yet to see most of them in my games. Starting with none other than FarmVille, Capital One returns (remember the Visigoths?) with its beloved goat to the game as a breedable animal, which comes just in time for the slew of Breeding Pens in the game.
CityVille, on the other hand, simply features a Capital One-branded Bank for players to use, and opening it offers players a bonus decoration as well as additional Coins, Energy and other resources. Pioneer Trail has its very own set of Goals to help the goat-on-arrival find his lost band mates, which ultimately reward players with a Capital One goat of their own.
This is the second time Capital One has worked with Zynga this year in a branding promotion, and it comes hot off of the heels of a Best Buy promotion conducted through CityVille. And this will be far from the last branded promotion to be featured in a Zynga game. (If anything, the work of Ecko|Code speaks to its popularity.)
The San Francisco-based (but global) developer is joining forces with Lucasfilm to bring Indiana Jones into Adventure World, Zynga Boston's debut Facebook game. Considering the game has been retitled, "Adventure World: An Indiana Jones Game," it could be the first Zynga game built entirely around a brand. So yes, branded Facebook games are here to stay.
Are you psyched for these upcoming in-game promotions across the company's three most recognizable Facebook games? What do you think of the movement toward branding in Facebook games overall? Sound off in the comments. Add Comment.
Thứ Ba, 4 tháng 10, 2011
Capital One gets in Zynga's wallet with FarmVille, CityVille, Pioneer Trail
MapleStory Adventures hits over 3M players, new classes coming soon
You'd think an astronomical divorce rate would scare players away, but nay. Nexon announced today that its first crack at Facebook games, MapleStory Adventures, has touched the chibi-loving hearts of over 3.2 million monthly players. While this number pales in comparison to the 100 million players that have jumped into the original game, it's impressive considering.
But not necessarily surprising. First of all, have you ever met a MapleStory fan ... or should I say fanatic? Second, the "click things and cute things happen" approach could certainly keep players hooked. Now that the Facebook version has roped in a few million, we imagine the Korean studio looks to bring its 414,000 daily players, according to AppData, up closer to six digits.
And what do you know, the company just announced that new classes are coming to MapleStory Adventures to give players more variety to work with than merely "Magician" and "Warrior." (Admittedly, classes are a bit lean at the moment.) While Nexon didn't reveal any specifics, we hope the new classes somehow involve adorable dragons ... somehow.
In addition to the recently-introduced Sky Scraper area, Nexon plans to add multi-character slots, personal spaces that players can customize and to localize MapleStory Adventures in Spanish, French, German, Chinese and more. In short, this is Nexon's way of saying: Stay tuned, because there is plenty more to come. We guess some 400,000 of you have no issue with that.
Have you been playing MapleStory Adventures on Facebook? What do you think of the game so far, and what classes do you hope Nexon adds to the game? Sound off in the comments. Add Comment
But not necessarily surprising. First of all, have you ever met a MapleStory fan ... or should I say fanatic? Second, the "click things and cute things happen" approach could certainly keep players hooked. Now that the Facebook version has roped in a few million, we imagine the Korean studio looks to bring its 414,000 daily players, according to AppData, up closer to six digits.
And what do you know, the company just announced that new classes are coming to MapleStory Adventures to give players more variety to work with than merely "Magician" and "Warrior." (Admittedly, classes are a bit lean at the moment.) While Nexon didn't reveal any specifics, we hope the new classes somehow involve adorable dragons ... somehow.
In addition to the recently-introduced Sky Scraper area, Nexon plans to add multi-character slots, personal spaces that players can customize and to localize MapleStory Adventures in Spanish, French, German, Chinese and more. In short, this is Nexon's way of saying: Stay tuned, because there is plenty more to come. We guess some 400,000 of you have no issue with that.
Have you been playing MapleStory Adventures on Facebook? What do you think of the game so far, and what classes do you hope Nexon adds to the game? Sound off in the comments. Add Comment
New study finds Facebook games might do the economy good
The Facebook Economy
The success of Facebook gaming goes beyond Facebook. Based on an economic impact study released today (courtesy of the University of Maryland), Facebook games, applications, and social plugins (e.g. "Like" buttons, fan pages, Facebook Connect, etc.) are responsible for adding somewhere from 182,744 to 235,644 full-time jobs, and $12.19 billion to $15.71 billion into the US economy.
Seeing that the Facebook platform has only been around since May 2007, the growth has been tremendous. The study cites Zynga as an example as the most successful venture on the Facebook platform, primarily thanks to hits like FarmVille, Mafia Wars, and Words With Friends. Zynga itself has 2,000 employees with the company valued at $15 to $20 billion. Whereas, Playfish was bought by EA for $300 million, and Playdom was bought by Disney for $763.2 million.
The study, created by professors of the Center for Digital Innovation, Technology, and Strategy at the Robert H. Smith School of Business, moves on from counting the numbers of direct employment to uncovering jobs indirectly created by Facebook apps. It then estimates the economic value of all those jobs, which means analyzing salaries and benefits. Still skeptical? They're calling it the "Facebook App Economy" and you can read all about it here.
[Image Credit: Visual Economics]
[Via SFGate]
Do you still think that Facebook games are a waste of money? Do you know anyone who's been able to make a living thanks to Facebook games? Add Comment
The success of Facebook gaming goes beyond Facebook. Based on an economic impact study released today (courtesy of the University of Maryland), Facebook games, applications, and social plugins (e.g. "Like" buttons, fan pages, Facebook Connect, etc.) are responsible for adding somewhere from 182,744 to 235,644 full-time jobs, and $12.19 billion to $15.71 billion into the US economy.
Seeing that the Facebook platform has only been around since May 2007, the growth has been tremendous. The study cites Zynga as an example as the most successful venture on the Facebook platform, primarily thanks to hits like FarmVille, Mafia Wars, and Words With Friends. Zynga itself has 2,000 employees with the company valued at $15 to $20 billion. Whereas, Playfish was bought by EA for $300 million, and Playdom was bought by Disney for $763.2 million.
The study, created by professors of the Center for Digital Innovation, Technology, and Strategy at the Robert H. Smith School of Business, moves on from counting the numbers of direct employment to uncovering jobs indirectly created by Facebook apps. It then estimates the economic value of all those jobs, which means analyzing salaries and benefits. Still skeptical? They're calling it the "Facebook App Economy" and you can read all about it here.
[Image Credit: Visual Economics]
[Via SFGate]
Do you still think that Facebook games are a waste of money? Do you know anyone who's been able to make a living thanks to Facebook games? Add Comment
FarmVille Pic of the Day: Take a bite out of Deanna2u's BLT burger farm
Is it farm art or food art? Is it a burger or a BLT sandwich? Either way, it looks delicious! Today, we put aside landscapes and abstract pieces to go for still-life with hay bales, because I can't remember a time where a FarmVille farm managed to induce as much drooling as Deanna2u's simple, perfect creation.
Deanna2u chose bold bright colors on a black outline and a blue field, layering the bun's insides with what looks like cheese, ham (or an ultra rare cooked patty), lettuce and tomatoes. Is it just me or do the tomatoes actually look like they're smiling?
What other objects would look delicious on a farm? Sound off in the comments. Add Comment
If you have an AWESOME FarmVille farm that you want to see featured on Games.com, please email a picture to editors@games.com, Include a few words about the inspiration for your design and maybe a few tips for people who need an assist!
Deanna2u chose bold bright colors on a black outline and a blue field, layering the bun's insides with what looks like cheese, ham (or an ultra rare cooked patty), lettuce and tomatoes. Is it just me or do the tomatoes actually look like they're smiling?
What other objects would look delicious on a farm? Sound off in the comments. Add Comment
If you have an AWESOME FarmVille farm that you want to see featured on Games.com, please email a picture to editors@games.com, Include a few words about the inspiration for your design and maybe a few tips for people who need an assist!
Chủ Nhật, 2 tháng 10, 2011
Zynga reveals Mafia Wars 2, to be a 'badass' Facebook game [Video]
To most, Facebook gaming is nothing but farmland, cows and rainbows with a dash of brand endorsement. Zynga, one of the stereotype's main offenders, hopes to set the record straight with Mafia Wars 2. A full-blown sequel to the original text-based Facebook RPG (role-playing game), Mafia Wars 2 will bring the franchise into "a vast 3D world where being bad never felt so good."
Judging from this early artwork and the ... interesting trailer below, it seems as if Zynga could make good on previous speculation that its next Mafia Wars game would take a more literal approach in paying homage to its inspirations.
The trailer is set to Jane's Addiction's "Mountain Song," you know, so its badassery really sets in. Jokes (about the narration) aside, the video is impressively-edited with its stylistic, "golden" approach to blood and gore.
Unfortunately, all we know about Mafia Wars 2 is apparently how badass it's going to be. While that may be all some need to get psyched, you can check out and "Like" the game's official Facebook fan page to find out more about the game.
Oh, and you'll score some early items for the game by hopping on board early like some accessories for your character and decorations. These already tell us a great deal about the game--fully customizable 3D avatars, anyone? Alright, now we know you're hyped.
[Video and Image Credit: Zynga]
Are you excited to get your clickers on some fresh gang bustin' in Mafia Wars 2? What did you think of the announcement trailer? Share with us in the comments. Add Comment
Judging from this early artwork and the ... interesting trailer below, it seems as if Zynga could make good on previous speculation that its next Mafia Wars game would take a more literal approach in paying homage to its inspirations.
The trailer is set to Jane's Addiction's "Mountain Song," you know, so its badassery really sets in. Jokes (about the narration) aside, the video is impressively-edited with its stylistic, "golden" approach to blood and gore.
Unfortunately, all we know about Mafia Wars 2 is apparently how badass it's going to be. While that may be all some need to get psyched, you can check out and "Like" the game's official Facebook fan page to find out more about the game.
Oh, and you'll score some early items for the game by hopping on board early like some accessories for your character and decorations. These already tell us a great deal about the game--fully customizable 3D avatars, anyone? Alright, now we know you're hyped.
[Video and Image Credit: Zynga]
Are you excited to get your clickers on some fresh gang bustin' in Mafia Wars 2? What did you think of the announcement trailer? Share with us in the comments. Add Comment
Finally, hang out with your Android buddies in Hanging With Friends
It looks like Tuesday is unofficially Zynga Game Day, as the company just announced that Hanging With Friends is now available for free on the Android Market. Keep in mind, this comes just minutes after the company revealed Mafia Wars 2. Even better news than the fact that Android players can get in on Zynga With Friends's second mobile game is that it's now cross-platform ready.
Yes, now you can play both your iPhone-toting friends and your best Android-owning enemies buds in this crazy take on the classic pen and paper game of Hangman. In case you're unfamiliar, Hanging With Friends takes the popular turn-based exchange of the wildly popular Words With Friends and applies that to a wacky game of Hangman, but with some twists.
For one, players who choose their word for an opponent are limited by the letters provided to them. Then, that challenge is sent to a player who must guess the word with a limited amount of guesses. This exchange of posing challenges and guesses continues asynchronously until one player loses all of their balloons and falls into a pit of lava or other various deathtraps.
Luckily, you have a series of power-ups at your disposal that can restore some of your guesses or reveal letters that may or may not be part of the word your friend chose in secret. Of course, these boosts cost Coins, which you can accumulate over time by winning Hanging With Friends matches or purchasing them outright in-game.
Gallery: Hanging With Friends on Android
Of course, the Android version contains all of the features that its iOS counterpart sports, like the ability to play up to 20 games at a time, in-game chat and push notifications. Finally, you can add friends via your existing With Friends account, or just connect to Facebook (like everyone else) to find more folks to crush with your wordsmithery. Have at thee, Fandroids.
Click here to download Hanging With Friends on the Android Market Now >
Are you psyched that Hanging With Friends has finally come to Android? What other Zynga games do you hope to see on Android phones on the future? Sound off in the comments. Add Comment
Yes, now you can play both your iPhone-toting friends and your best Android-owning enemies buds in this crazy take on the classic pen and paper game of Hangman. In case you're unfamiliar, Hanging With Friends takes the popular turn-based exchange of the wildly popular Words With Friends and applies that to a wacky game of Hangman, but with some twists.
For one, players who choose their word for an opponent are limited by the letters provided to them. Then, that challenge is sent to a player who must guess the word with a limited amount of guesses. This exchange of posing challenges and guesses continues asynchronously until one player loses all of their balloons and falls into a pit of lava or other various deathtraps.
Luckily, you have a series of power-ups at your disposal that can restore some of your guesses or reveal letters that may or may not be part of the word your friend chose in secret. Of course, these boosts cost Coins, which you can accumulate over time by winning Hanging With Friends matches or purchasing them outright in-game.
Gallery: Hanging With Friends on Android
Of course, the Android version contains all of the features that its iOS counterpart sports, like the ability to play up to 20 games at a time, in-game chat and push notifications. Finally, you can add friends via your existing With Friends account, or just connect to Facebook (like everyone else) to find more folks to crush with your wordsmithery. Have at thee, Fandroids.
Click here to download Hanging With Friends on the Android Market Now >
Are you psyched that Hanging With Friends has finally come to Android? What other Zynga games do you hope to see on Android phones on the future? Sound off in the comments. Add Comment
Game of the Day: Alchemy
alchemy game of the dayAlchemy is a game of strategy and wit. Carefully place runes and turn the entire board to gold. You can only place runes next to pieces of the same color or shape. However, you can place a rune of any color or shape next to a grey stone. If you can't place the rune, you may discard it. But be careful, discard four runes in a row and it'll be game over! If you fill a row or column with runes, they'll all disappear, opening up the board. Similarly, a skull will let you destroy any rune on the board.
Alchemy may seem complicated at first, but once you grasp the basics, you'll be hooked on its addictive gameplay. Good luck!
Click here to play Alchemy!
alchemy game of the day alchemy game of the day
What did you think of Alchemy? Where you able to turn lead into gold?
Alchemy may seem complicated at first, but once you grasp the basics, you'll be hooked on its addictive gameplay. Good luck!
Click here to play Alchemy!
alchemy game of the day alchemy game of the day
What did you think of Alchemy? Where you able to turn lead into gold?
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